The Poppy Appeal is an initiative led by RSL DefenceCare in NSW in the lead up to Remembrance Day, November 11. The money raised from the appeal supports Australian veterans and their families through services such as community support, claims & advocacy, and financial assistance.
The Red Poppy has special significance for Australians. Worn on Remembrance Day each year, the red poppies were among the first to flower in the devastated battlefields of northern France and Belgium following the First World War. In soldiers’ folklore, the vivid red of the poppy came from the blood of their comrades soaking the ground. The Red Poppy has since been accepted as the emblem of remembrance, and this year will be on a bigger range of merchandise than ever before, giving Aussies unprecedented choice in how they show their support.